I have a couple of new articles on consumer behaviour available on my main site. “How to Make Your Customer Buy” (see the Latest Articles section at the top on the left), reveals what some of the most recent research into what influences consumers has discovered. This is one of those occasions where the information from one of my articles could be used by the unscrupulous to push people into purchases they wouldn’t otherwise make. I hope you won’t misuse this information. “What Other People Think” reviews the implications of some of the latest neuroscience that looks at why people change their opinions when they learn what other people think about something. These are articles that people who have signed up for my E-zine get to know about first, so if you’re interested in the latest consumer behaviour research you can save yourself some time and effort by signing up; […]
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